Amazon

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Web and Digital Marketing Manager

Web and Digital Marketing Manager

Reference du poste 
585327
Lieu 
FR-Courbevoie
Date de publication 
17-10-2017
Company 
Amazon Support Services France SAS
Recruiting Team 
..

Job Description

The Amazon Web Services (AWS) marketing team is seeking a talented digital & web marketing manager to help generate awareness and adoption of AWS’s cloud computing platform in France. This is a unique opportunity to play a key role in an exciting, fast growing business.

We are seeking an experienced, self-motivated marketing professional who will be responsible for driving and implementing the web and digital marketing strategy of AWS in France. The primary goal is to improve awareness, educate customers and increase AWS account sign ups in France.

You need to have skills for tracking and monitoring web traffic, improving web conversion rate, developing and launching creative website promotions, verifying the quality of localized content, and improving the overall customer experience on the AWS website.

In addition the candidate will have the responsibility to assist the field with delivering regional marketing programs and events, updating the AWS website and CRM system.

The ideal candidate should demonstrate a proven ability to work efficiently and solve problems independently.

Roles & Responsibilities

· Roll out marketing strategy and manage web resources to increase web traffic, sales inquiries from web forms, optimize AWS account sign ups and other business results.
· Drive strategic innovation across all digital and social media presences within the region to meet business needs and objectives.
· Collaborate closely with the FR field marketing and cross functional teams to design and implement a digital strategy that positively impacts business growth and enhance online reputation.
· Ensure consistency in design and messaging across all digital marketing media.
· Drive success for digital marketing efforts through SEO, SEM, web analytics and social media monitoring.
· Integrate with key marketing events announcement and campaign messages.
· Manage vendor relationships to ensure quality, timeliness and cost-effectiveness of deliverables
· Create and successfully execute innovative and effective marketing programs, including events and tradeshows, webinars, online marketing campaigns, lead generation programs, promotions, etc.

Basic Qualifications

Basic Qualifications
· Bachelor’s degree in business, marketing, communications, or relevant field of study.
· 10+ years’ experience in B2B business, ideally having worked on all elements of the digital marketing - from SEO and SEM through to social media, mobile campaigns, apps, digital media planning and campaign tracking / evaluation.
· Experience with Microsoft Office, HTML, Marketo and Salesforce
· Excellent written and verbal communication skills in French and English.
· Experience with localization, and/or familiarity with localization process.
· Familiar with SEO, Social Media (Twitter, Facebook), Web analytics tools.
· Familiar with cloud computing concepts & terminology.
· Detail oriented (eg. able to review large volumes of content & catch even minor errors)
· Customer focus (sincerely wants to improve customer experience)
· Proficiency with HTML.
· Must provide examples of websites, emails and other marketing materials the candidate has personally created and managed.

Preferred Qualifications
· Experience working in a fast-paced and highly cross-functional organization.
· Proven success managing time and juggling multiple projects in a high growth environment where priorities shift fast.
· Excellent organizational skills with ability to manage multiple, competing priorities simultaneously and deliver results under tight deadlines
· The candidate must also be a fast learner who is exceedingly organized and eager to be part of a very fast moving organization. This is a unique opportunity to play a key role for a rapidly growing business.
· Excellent interpersonal and team skills; able to stay cool under pressure and work well with existing team members at all levels of the organization


Preferred Qualifications

· Excellent interpersonal and team skills; able to stay cool under pressure and work well with existing team members at all levels of the organization
· Excellent organizational skills with ability to manage multiple, competing priorities simultaneously and deliver results under tight deadlines
· The candidate must also be a fast learner who is exceedingly organized and eager to be part of a very fast moving organization. This is a unique opportunity to play a key role for a rapidly growing business.