We are looking for a talented Marketing Specialist
to join our diverse Amazon Devices team in Europe.
As the ideal candidate, in this role you will have the opportunity to develop marketing strategies to drive demand and new customer acquisition across multiple traffic channels. This person will work closely with the global Product Management and local Category and Marketing teams to build, implement and interpret marketing and merchandising programs that promote our lineup of Amazon Devices.
We are looking for someone to develop a healthy obsession with understanding our customers and providing services that meet their needs. This person must also enjoy being a creative contributor and thrive in working in a start-up environment.
You will initiate, plan and execute multiple, highly visible, and exciting merchandising activities including new product launches. At the same time you will work closely with the business and technical teams on many non-standard and unique business problems thanks to your creativity and your willingness to deliver actionable output.
This role requires excellent analytical and technical abilities. As the ideal candidate, you are a self-starter comfortable with ambiguity, superb attention to detail, and the ability to work in a fast-paced environment. You strive to answer business/marketing questions, you operate with minimal supervision and you work well in a team environment.
In this role, you will have the opportunity to display your skills in the following areas:
- Act as the voice of the customer in understanding their behavior and needs.
- Own the design, development, and maintenance of ongoing marketing and traffic metrics, reports, analyses, dashboards, etc. to drive key business decisions.
- Use click-stream and campaign data to make recommendations that will improve shopping experience.
- Plan, coordinate and execute innovative marketing and merchandising initiatives to drive traffic, revenue and conversion.
- Develop targeting strategies that will improve marketing and merchandising performance.
- Create an engaging site experience that makes shopping both easy and fun for customers while also meeting business goals.
- Write strong Amazon-approved campaign copy that is appealing to customers.